ITPEC IP October 2023 Question 81
ITPEC IP October 2023 — Question 81 of 100
Commercializing electric automobiles uses the company's R&D strength to counter the threats of high oil prices and stronger environmental awareness. This is an ST strategy in the SWOT matrix: apply an internal strength to reduce or overcome an external threat. Accumulated multidirectional research supports a lower-oil, environmentally preferable product.
Answer (c)
Why not others:
- (a) addresses the internal weakness of skilled-worker retirement rather than using a strength against a threat
- (b) combines the opportunity of low interest rates with a response to oil prices
- (d) uses brand strength to improve sales but does not specifically overcome either listed threat
Key rule: In SWOT cross-analysis, ST strategies use strengths to defend against or reduce threats.
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