ITPEC IP October 2018 Question 94

Source exam: ITPEC IP October 2018Topic: Business Strategy Management

ITPEC IP October 2018 — Question 94 of 100

Data mining discovers useful patterns, relationships, and regularities in accumulated data. Applying statistical, machine-learning, or pattern-discovery techniques to sales and weather data can reveal correlations that support forecasting, assortment, and promotion decisions.

Answer (c)

Why not others:
- a data warehouse stores and integrates analytical data

- data processing broadly transforms data but does not specifically mean discovering hidden patterns

- data modeling defines data structures and relationships for a system

Key rule: A warehouse supplies historical data; data mining analyzes it to uncover previously unknown or actionable patterns.

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