ITPEC IP October 2018 Question 95

Which of the following is the most appropriate training content for improving the information literacy of sales employees?

Explanation

Analyzing past sales data stored in an information system for use in work — information literacy is the ability to find, use and judge information for one's own job.

For sales employees, that means retrieving the sales performance data the company already holds, analysing it and turning the results into sales actions, such as which customers to visit or which products to push. Training should build that practical skill for their role as users of the information system, not the skills of the people who build it.

Answer (b)

Why not others:

  • •(a) — analysing data structures and designing databases is the work of system developers, not what a sales employee needs to use information
  • •(c) — analysing progress data from system development to improve project management standards is project management, not sales work
  • •(d) — surveying satisfaction with systems and drawing an improvement roadmap is the job of the information systems department in planning and evaluating systems

Key rule: Information literacy is about using information in one's own work; training for it should match the role, so users learn to use data and systems, not to build them.

System Strategy · AI-written, may contain errors

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