ITPEC FE Subject A October 2024 Question 50

Source exam: ITPEC FE Subject A October 2024Topic: Management Strategy

ITPEC FE Subject A October 2024 — Question 50 of 60

Five groups in order of adoption speed:
1. Innovators — first, risk-tolerant, no social influence needed

2. Early Adopters — research independently, trend-sensitive, high social influence

3. Early Majority — wait for validation from early adopters

4. Late Majority — skeptical, adopt only after most people do

5. Laggards — most conservative, may never adopt

Why not others:
- (b) Innovators — adopt at the soonest phase without worrying about risks

- (c) Late Majority — skeptical, wait until most people around them have adopted

- (d) Laggards — most conservative, may refuse adoption entirely

Key rule: Early Adopters ≠ Innovators. They research and influence others; Innovators just jump in without care for risk.

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