ITPEC IP October 2018 Question 90

Source exam: ITPEC IP October 2018Topic: Business Strategy Management

ITPEC IP October 2018 — Question 90 of 100

A retailer's point card accumulates credit according to purchases and provides benefits based on the accumulated credit. The program rewards repeat buying with points that can later be exchanged for discounts, goods, privileges, or other services, supporting customer retention.

Answer (c)

Why not others:
- deferred payment within a credit limit describes a credit card

- payment from a bank account with an ATM card describes a debit-card function

- preloading value and deducting it on purchase describes prepaid electronic money

Key rule: A loyalty card records rewards earned from purchases; it is not itself a credit, debit, or prepaid payment mechanism.

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