ITPEC FE Morning October 2023 Question 64
Which of the following is an appropriate example of utilizing Business Intelligence (BI)?
Explanation
Analysing large volumes of stored business data to evaluate performance and set strategy — BI turns data already held in business systems into material for management decisions.
BI (Business Intelligence) gathers the data accumulated in core business systems, often into a data warehouse, and analyses it with tools such as OLAP, data mining and dashboards, so that managers can evaluate performance and decide on strategy. Option (a) describes exactly that.
Answer (a)
Why not others:
- •(b) — computerising routine procedures such as approval requests so they run reliably and quickly is a workflow system
- •(c) — delivering learning materials over a network and tracking each learner's progress is e-learning with a learning management system (LMS)
- •(d) — reading competitors' annual reports is competitor research from outside documents; no data from the company's own business systems is analysed
Key rule: BI means analysing the organisation's own accumulated data to support decisions; automating a procedure or collecting outside documents is not BI.
System Strategy · AI-written, may contain errors
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