ITPEC FE Morning April 2022 Question 69

Which of the following is the appropriate description of process innovation?

Explanation

Innovative manufacturing procedures that improve product quality — process innovation changes how a product is made.

Innovation is classified by what changes. Product innovation creates a new or better product; process innovation creates a new or better way of making or delivering it, raising quality, cutting cost or shortening lead time.

Answer (b)

Why not others:

  • •(a) — a new product based on original, advanced technology is product innovation
  • •(c) — having another company that owns a semiconductor manufacturing process do the manufacturing is outsourcing (the fabless and foundry split), a sourcing decision rather than a new process
  • •(d) — spreading widely after winning the competition and becoming a de facto standard is the outcome of a standards contest, not a kind of innovation

Key rule: Product innovation changes what is made; process innovation changes how it is made.

Technological Strategy Management · AI-written, may contain errors

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